Interest shown
Learn how to check if a user has shown interest in a specific topic.
This expression checks if a user has shown interest in one or more topics based on Interest shown events.
Make sure your app is tracking the Interest shown event before using this expression. Without this event, the expression will always evaluate to false.
Syntax
The basic syntax for this expression is:
user has shown interest in /*<interests>*/The negation of the expression can be expressed as:
user has not shown interest in /*<interests>*/You can also use determiners to check for multiple interests:
user has shown interest in /*<determiner>*/ /*<interests>*/These are the supported determiners:
| Predicate | Description |
|---|---|
| all of | Interest in all specified topics. |
| either | Interest in at least one of the specified topics. |
| none of | Interest in none of the specified topics (opposite of all). |
| neither | Interest in none of the specified topics (opposite of either). |
You can refine the expression with quantifiers and time windows:
user has shown interest in /*<interests>*/ /*<quantifier>*/ /*<window>*/Parameters
These are the supported parameters:
- interests
The specific topic(s) of interest to check for.
For example, "ab testing", "analytics", "data science", etc.
- quantifier(optional)
A quantifier to specify how many times the event must have occurred.
- window(optional)
The time window during which the event must have occurred.
Event properties
This event does not have additional properties.
Examples
You can check whether a user has shown interest in a specific topic:
user has shown interest in "personalization"Or check if they have not shown interest in that topic:
user has not shown interest in "personalization"You can also check for multiple topics using a list:
user has shown interest in ["personalization", "analytics", "data science"]Or require interest in all listed topics:
user has shown interest in all of ["personalization", "analytics", "data science"]Or check whether the user showed interest in a topic at least twice:
user has shown interest in "personalization" at least 2 timesYou can even filter by time, such as checking if the interest was recorded yesterday:
user has shown interest in "personalization" yesterdayCombine counts and time windows in one expression:
user has shown interest in "personalization" exactly 2 times last week