Overview

An experience is a targeted strategy to deliver personalized content to a specific audience.

To optimize your website effectively, measuring performance is key. That's why we provide built-in dashboards with clear, actionable data to help you evaluate the true impact of your segmented strategies.

You can dive into metrics at various levels. Our dashboard displays data for each experience, with filters for device type (mobile, desktop, tablet), audience segments, and date ranges to refine your analysis.

In this section, we summarize the available metrics, explain how we calculate them, and list the events needed for them to appear in your dashboard.